How to remove the background from a logo

A logo with a white box around it looks wrong on every background except white. Cutting the background out fixes it everywhere at once.

Erase a background
Whichever tool you use here, the file stays on your device. How that works

Step by step

  1. 1Start from the largest, cleanest version of the logo you have.
  2. 2Erase the background around it, taking care on curves and thin shapes.
  3. 3Save as PNG. This is the step that preserves transparency.
  4. 4Test it by placing it on a dark background as well as a light one.

Only PNG keeps transparency

Save the finished logo as a JPG and the transparent area comes back as solid white, putting you exactly where you started. PNG is the format that stores transparency, and WebP does too if you need something smaller.

Start from the biggest copy you can find. A logo cut out from a small, blurry image stays small and blurry, and enlarging afterwards makes the ragged edges worse rather than better.

Always check on a dark background. Pale fringing left around the edges is invisible on white and glaringly obvious on black, and it is the most common reason a cutout looks amateurish.

Questions

Why is my logo still on a white square?

It was almost certainly saved as a JPG. Save as PNG instead.

Can I do this with a low resolution logo?

You can, but the result inherits the limitations of the source. Use the largest version available.

Is my logo uploaded?

No.